Today, we’re deprecating Insertion Order and Campaign-level targeting management in Display & Video 360 API and Structured Data Files (SDFs) and announcing that they will sunset in February 2026. This change is a result of the removal of this targeting across the entirety of Display & Video 360.

In place of this deprecated targeting, we recommend that you set targeting at the line item level using advertisers.lineItems.bulkEditAssignedTargetingOptions or a Line Item SDF. If you want to apply targeting across all line items under an advertiser, use advertiser-level targeting with advertisers.editAssignedTargetingOptions.

This sunset will result in the following behavior after February 2026:

For full details on these changes, see the Display & Video 360 API deprecation announcement. We will announce an exact date for the feature sunset in an upcoming blog post that will be published at least 30 days in advance.

If you need help with these new features, please contact us using our Display & Video 360 API Technical support contact form.

We're pleased to announce that v202511 of the Google Ad Manager API is available now. This release provides support for targeting Publisher Provided Signals using PublisherProvidedSignalsTargeting. You can also check the declaration status of Ad technology providers using ThirdPartyDataDeclarationStatus on Creatives, and read the verifiedExchangeAdvertiserdId on Companies.

For the full list of changes, check the release notes. Contact us on the Ad Manager API forum with any API-related questions.

Today we’re announcing the general availability of Structured Data Files v9.2. All users can now use v9.2 when downloading and uploading SDFs in the Display & Video 360 UI and API.

SDF v9.2 makes the following updates to files supporting Line Items and Ad Groups:

  • Adds additional audience targeting columns and product filtering options for YouTube and Demand Gen Line Items and Ad Groups.
  • Surfaces related videos for YouTube Line Items, and fixed bidding optimization and primary status for all Line Items.
  • Adds support for Video Sequence Line Items for a closed list of Display & Video 360 clients.

Full details on the changes between v9.1 and v9.2 can be found in the Structured Data Files release notes.

If you are still using a deprecated SDF version, such as v7.1, v8, or v8.1, follow the instructions in the v9 migration guide to migrate to v9 before migrating to v9.2.

If you need help with these new features, please contact us using our Display & Video 360 API Technical support contact form.