Shop iPhone

All models.

Take your pick.
NEW
iPhone 17 Pro &
iPhone 17 Pro Max
Take a closer look
From AED 4,699
Buy
NEW
iPhone Air
Take a closer look
From AED 4,299
Buy
NEW
iPhone 17
Take a closer look
From AED 3,399
Buy
iPhone 16 &
iPhone 16 Plus
Take a closer look
From AED 2,999
Buy
iPhone 16e
Take a closer look
From AED 2,599
Buy
COMPARE ALL MODELS
Which iPhone is right for you?
Explore iPhone accessories.
Multiple pointy radial shapes with light blue colour radiate outwards

Accessories.

Essentials that pair perfectly with your favorite devices.
Add some special extras.

iPhone picks.

For even more to love.
Explore MagSafe accessories.

Ways to save.

Right here at Apple.
CONVENIENT MONTHLY INSTALLMENTS
Great ways to pay.
APPLE TRADE IN
Get AED 600–AED 2,325 in credit towards any iPhone 17, iPhone Air or iPhone 17 Pro when you trade in iPhone 13 or higher. Footnote ∆

Only at Apple.

All set for the season.
APPLE SPECIALIST
Find gifts with an Apple Specialist in a store or online.
Get gifts in time for the holidays with free delivery or easy pickup.

APPLE STORE APP

Let them know it’s on the way.

Send a digital gift message that’s easy to schedule, fun to give, and fun to get.

Setup and support.

Our Specialists are here to help.
ESIM ON IPHONE

iPhone and eSIM — an easier and more secure way to connect to your carrier.
PERSONAL SETUP
Set up your new iPhone with help from a Specialist.
Let us guide you through data transfer, new features, and more in online, one-on-one sessions.
EASY DATA TRANSFER
Access all the iCloud+ storage you need to move everything over to your new iPhone.
QUICK START SETUP
Automatically set up your new iPhone with your current iOS device.
SWITCH TO IPHONE
Switching from Android to iPhone is super simple.
TODAY AT APPLE
Join us to discover the best of iPhone.
Get started or explore what’s new in free sessions at the Apple Store.
SMALL BUSINESS
Simple solutions for all the ways you work.

The iPhone experience.

Designed to connect with everything Apple.
Apple Intelligence.
Write, express yourself, and get things done effortlessly. Footnote 1
Discover iOS 26. New look.
Even more magic.
AIRPODS
Magically connect to your iPhone.
APPLE TV
Get 3 months of Apple TV free when you buy an Apple device. Footnote §
APPLE FITNESS+
Get 3 months of Apple Fitness+ free when you buy an iPhone. Footnote ±
AIRTAG
A supereasy way to keep track of your stuff.
APPLE ONE
Bundle up to five Apple services. And enjoy more for less.
APPLE 2030
Innovating for you.
With the earth in mind.